At White Labelled I worked from pitch to delivery of this project including: strategy, information architecture, design and development. The site was built ready for e-commerce to be activated, but first phase focused on perfecting the product catalogue and lead generation (sales, appointments, enquiries etc). Our approach to this project...
When working at White Labelled I led delivery of the website redevelopment for Adore Beauty, we worked closely with We Are Digital who provided the UX and design for the site. A feature rich enterprise Magento build the technical design included an ERP module, reviews & ratings modules, blogging...
Armed Forces Day Digital Marketing Campaign Whilst working at Worth in 2009, I worked with the UK Ministry of Defence to deliver a social media campaign and website brand refresh. The objective was raise public awareness and support for a new public holiday ‘Armed Forces Day’; to increase participation...
Consulting via Mediahorse I worked with the Brighton & Hove PCT (Primary Care Trust) (the local trust responsible for management of National Health Service NHS). The project was a social media campaign to boost community engagement levels and obtain public opinion regarding to the allocation of funds to the...
While consulting via Mediahorse and way before blogging platforms were readily available – I worked with Worth to enhance the Cabinet Office’s intranet to include a blogging platform. The internet was called the Government Communication Network, its purpose was to support and develop skillsets and talent through the ranks. It was...
I contracted at Wunderman to lead the creative development of adidas’ first e-commerce site. A huge and complex project, as Project Director I was responsible for managing a large budget & co-ordinating 50+ stakeholders (multi-agency & client side teams). I led the creative work-streams: UX & interface design, whilst...
At Poke I worked with Orange to revamp their “60 Second of Fame” site for the 2007 BAFTA competition. The site was updated with content and repurposed for the 2007 launch. The Orange website was updated with all Orange 2007 BAFTA activity – 60 Sec of Fame Competition, The...
Another lovely Poke client and project – this time with Household who specialised in retail design for leading UK brands, our brief was to design a site for the business to showcase their project work. As Project Manager, I lead design of Information Architecture to business & content requirements, working...
Contracting to Poke we worked in collaboration with Mother London, to create a website to support a new Christmas Event for Covent Garden London. Poke’s task was to create a website to support the Christmas events and markets – it promoted entertainment and retailers specials to drive traffic to the markets in December. We...
As Executive Producer, I managed the program of work for Audi’s UK digital account at gt (now VML). I was also a member of the ‘Operations Board’ that was established to transform the agency, our work laid the foundations for the business to win ‘Agency of the Year’ in...
