Montsalvat Arts Centre | PhD Research

Redesign of ‘visitor experience’ in a heritage listed environment

Design research, service design and strategic design

I’m working directly with Montsalvat Art Centre’s GM and Board to transformation the centre’s visitor experience. I combine prior study (Design, Art History and Design Futures), to years of experience designing digital / ecommerce in multi-channel retail settings.

My goal is to design a valued service experience in a unique built environment.

This research builds on a Customer Experience Audit that I conducted as part of my MA study. A disconnect was identified between the Centre’s new operating model, and a visitors ability to effectively penetrate meaning from their self-guided tour.

Citation for image – Higgs 2010. ‘View from Exit of Barn Gallery, visitors gate opening to grounds of Montsalvat – where the exploration begins’.




Date & Time

April 2, 2018